Retail Senior Manager of Digital Operations

Recently, a cosmetics firm posted a job listing for the position of Senior Manager of Digital Operations. This firm sells online, operates its own boutiques, and distributes via other retailers.

The applicant chosen would work in San Francisco. Here is the job description placed at the National Retail Federation Job Board. Reporting to the Vice-President of Digital Strategy, the Senior Manager of Digital Operations (SMDO) acts as an oper­ational manager on the firm’s Global Digital team, overseeing the team budget and spending, vendor selection, and contracts and renewals.

These are the SMDO’s main duties and responsibilities: Stay in close partnership with other company executives. Develop and present an annual budget. Understand changes in the digital landscape that drive new investments, and provide analysis. Actively seek and identify ways to spend the team’s money more wisely. Manage the digital budget on a monthly basis. Oversee the monthly digital P&L and report monthly on variances. Partner with project managers to approve any cost overruns and track underspends, revising and reallocating between expenses as needed to achieve overall goals. Develop charge-back guidance for geographic markets annually. Work with finance to ensure market charge-backs are processed in a timely and accurate manner. Create visibility on overall digital and project budgets for executives on the digital team.

He or she will also be involved with these activities: Assess new digital ideas, vendors, and potential solutions. Proactively identify areas where new solutions can support business objec­tives. Research and propose areas for operational savings based on knowledge of the digital landscape. Develop vendor score­cards and implement a process for improving the business per­formance of operational vendors, by leading vendor reviews with appropriate project managers. Provide proactive coaching and feedback on vendor performance, in order to drive quality and value from our business partners.

Last, the SMDO will do these tasks: Act as business owner for all team contracts, partnering with legal and purchasing departments. Work with project managers and purchasing to devise project request for proposals (RFPs), ensuring busi­ness and project needs are met. Identify optimal vendors for each job, given budget constraints and priorities. Work with project managers and purchasing to define vendor selection criteria for each major project. Partner with discipline leads to accurately reflect project scope and protect the business. Work with legal, bringing digital-specific savvy. Initiate timely renewal quotes and negotiations (in partnership with purchasing for larger contracts). Support other departments that sign digital-oriented contracts with advice about vendors and business terms based on experience. Document critical operational processes and practices across the digital team, including E-commerce, Web operations, customer service, etc. Substantiate business continuity procedures, manage vendor lists and communications, streamline emergency protocols, and participate in planning on behalf of the team to reduce business risk.

Job requirements include: Experience in operations man­agement at a digital or high-tech company—or experience managing budgets and working in a project management role. 3 + years of experience managing a digital, tech, or agency budget and P&L. 3 + years of experience as a key reviewer/ negotiator on statements of work and change orders. High level of familiarity with digital master agreements. Understanding and experience with these types of digital projects: photog- raphy/video production, Web or application development, E-commerce systems, or software licensing. Strong spreadsheet skills and excellent communication skills. Proactive, detail ori­ented, with drive for fiscal responsibility and operational dis­cipline. Bachelor’s degree or equivalent experience preferred. Successfully pass an E-Verify check.

Source: Barry Berman, Joel R Evans, Patrali Chatterjee (2017), Retail Management: A Strategic Approach, Pearson; 13th edition.

2 thoughts on “Retail Senior Manager of Digital Operations

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