Types of quantitative methods

Quantitative methods represent the steps of using the Scientific Method of research. There are following types of quantitative method…

1. Experimental Research is the most well-established quantitative methodology in both the physical and social sciences. This approach uses the principles of research in the physical sciences to conduct experiments that explore human behavior.

2. Survey Research is used to ask people a number of questions about particular topics. Surveys can be online, mailed, handed out, or conducted in interview format. After researchers have collected survey data, they represent participants’ responses in numerical form using tables, graphs, charts, and/or percentages.

3. Content Analysis. Researchers use content analysis to count the number of occurrences of their particular focus of inquiry. Communication researchers often conduct content analyses of movies, commercials, television shows, magazines, etc., to count the number of occurrences of particular phenomena in these contexts to explore potential effects.

4. Meta-Analysis. Do you ever get frustrated when you hear about one research project that says a particular food is good for your health, and then some time later, you hear about another research project that says the opposite? Meta-analysis analyzes existing statistics found in a collection of quantitative research to demonstrate patterns in a particular line of research over time.